Persuasive piece

The purpose of this persuasive piece is to make people feel guilty about homeless pets. The goal is to make people want to adopt a pet in order to lessen the number of homeless. The audience is anyone who is an animal lover because they ill be moved by the sad images of dogs in cages. The main rhetorical appeals is pathos because the poster tugs at emotion making the audience feel sad, guilty, and empathetic all at once. Following that is the logos facts about the number of dogs available is shared with the reader. Ethos is given by the ASPCA which is well known for its valiant effort to get dogs into good homes.The poster uses a visual mode with a digital media because it is an image of a poster that is presented online. The design is simple and draws all of the attention towards the sad puppies which adds to the pathos in the message. The information provided is brief and to the point with a successful amount of guilt as a result to reading. This piece can and has been converted into a commercial on television which pops up randomly throughout peoples nights of watching T.V. The commercial medium allows for sad music and more information to be shared creating an even more emotional response from the viewers.